Why Do I Continue to Do This??
Recently, Shagun Malhotra of SkyStem had reached out to me with the desire to re-engage. I had taken her company to market fifteen years ago, worked with her and her business partner for 8 years helping to build the company. I engaged for a little over 3 months and without a phone call or any contact, she emailed me saying that "the results are not what was expected" and the engagement was over. I was using lists provided by them, leads provided by them, and had been clear about navigating…
